Georgia Frontiere, owner of the National Football League’s St. Louis Rams,
passed away in Los Angeles today. She had been hospitalized
for several months with breast cancer.
Frontiere, 80, was
principal owner of the Rams since inheriting the team from her husband Carroll
Rosenbloom in 1979. Georgia was one of the few active female owners of a
major professional franchise. She is survived by two children, son Dale
(Chip) Rosenbloom and daughter Lucia Rodriguez, six grandchildren, and Earle
Weatherwax, her companion of 19 years.
Under Georgia’s
ownership the Rams were based in Los Angeles from 1979 until 1995, when
Frontiere relocated the franchise to St. Louis, her hometown. The St.
Louis Rams were Super Bowl champions in the 1999 season and NFC champions in the
2001 season.
Statement from
Georgia’s daughter, Lucia Rodriguez, and son, filmmaker Chip
Rosenbloom:
“Our mom was a
beautiful person who lived an extraordinary life. She put up a courageous
and brave fight. Thanks to her doctors and her spirit we were blessed with
more time with her than expected.
“Our mom was
dedicated to being more than the owner of a football team. She loved the
Rams’ players, coaches, and staff. The warmth and generosity she exuded will
never be forgotten.
“She will be missed
by those who loved her and will be remembered as a kind and generous person. We
will love her forever.”
Statement from John
Shaw, President of the Rams:
“It’s been my
privilege for twenty-eight years to work for a loyal, generous, and supportive
owner who was totally committed to her football team. This is an enormous
loss for me and for the Rams’ organization. All of our prayers and sympathy go
out to her family.”
In lieu of flowers or
gifts, the family requests that donations be made to The Georgia Frontiere
Memorial Fund (Fund #618210). Checks should be made payable to The UCLA
Foundation. Please mail to UCLA Division of Digestive Diseases, 100 Medical
Plaza, Suite 265, Los Angeles, California 90095. Donations may also be made
online at: https://giving.ucla.edu/GeorgiaFrontiereMemorialFund. For assistance, please call Patricia Roderick, Director of
Development at (310) 825.7501.