In 2007, the St. Louis Rams launched their “Green Platform,” with Waste Management serving as the program’s Foundation Sponsor.  As part of establishing this green platform, the Rams will help educate their fans about what it means to “go green” and the opportunities for individuals to affect the environment through their day-to-day activities.  The green platform also provides Waste Management the opportunity to extend the reach of its national “Think Green” campaign.  This season, the Rams are hoping to improve upon the success of last year through many different initiatives.